YOUR WEBSITE SIDEKICK
100% custom website support through every season of your business.
I design strategic Squarespace websites and brands for thought leaders, entrepreneurs, and change-makers worldwide. Whether you're building your very first website or revamping your existing online presence, my process is refreshingly straightforward, collaborative, and always tailored to your unique needs.
Clients Have Been Featured in
FLEXIBLE DESIGN SERVICES, Custom-Tailored to YOUR NEEDS
Squarespace Website Design & Support
Custom Web Design
A comprehensive 3–6 week website design experience, with optional branding, for clients building or rebuilding their online presence.
Design Intensives
My signature 4-hour service for laser-focused website and graphic design projects for clients who already have an established website and brand.
White Labeling
Squarespace design for your clients, under your brand. I work behind the scenes as an extension of your team, giving you expert design support without the need to hire in-house.
Hey, I’m Alyssa!
I'm a Squarespace Expert, web designer, and creative problem-solver who loves turning big ideas (and long wish lists!) into beautiful, high-performing websites.
Over the past 6+ years, I've worked with entrepreneurs, creatives, and organizations across all kinds of industries to build or transform their online presence. One of my favorite things about this work is that no two projects are ever quite the same.
I believe that great website design starts with understanding the people and purpose behind each business, which is why I take a highly personal and collaborative approach to every project.
You can think of me as your creative partner for all things Squarespace — here for the big transformations, the little refinements, and everything in between.
Featured Projects
Client Testimonials
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![Jocelyn Courtney, M.A., PCC, Learning & Development Leader | Organizational Psychologist | Executive Coach & Facilitator]()
"From start to finish, Alyssa was an INCREDIBLE partner to work with on my website. She's warm, personable, and very good at what she does."
“Going into this process, I felt intimidated at the thought of defining my brand and visualizing it via a website. If I had to go back in time, I would 10/10 choose to work with Alyssa again because any nerves I had felt beforehand instantly vanished when we started working together. Why? Alyssa clearly lays out the design phases, so it's all very digestible. She answered any and all questions I had promptly, and she went above and beyond to make my site amazing. Alyssa was also very gracious and flexible when I had to push back several of my deadlines unexpectedly. Ultimately, I am SO happy with the final product. Work with Alyssa... I promise you will not regret it!”
Jocelyn Courtney, M.A., PCC
Learning & Development Leader | Organizational Psychologist | Executive Coach & Facilitator -
![Jenn K Ward, Co-Founder and CEO of The Women's Launch Table]()
“Luminescent Dreams turned our dream website around in one week!"
“The company combines remarkable creative talent; a clear and thorough schedule-savvy process; and serious technical chops. The result? Awesome work that WORKS! In my decades of working with designers of all stripes, I have never had such a wonderful collaborative experience.”
Jenn K Ward
Co-Founder and CEO, The Women's Launch Table -
![Marvin Dejean, Sr. Managing Partner of Gilead Sanders]()
“Alyssa Parr is one of the best website designers I have ever had the pleasure to work with.”
"Her focus on understanding who we are as a business and what we were trying to convey to the world was her top priority throughout the project. Her patience and persistence on getting it right is at the heart of her customer experience. Luminescent Dreams is the go to company if you really want your brand to shine and stand out in a sea of thousands."
Marvin Dejean
Sr. Managing Partner, Gilead Sanders -
![Lisa Hamilton Founder of Movement is Magical]()
“Working with Luminescent Dreams has been a dream!”
“Alyssa is one tenacious and talented designer, my website turned out even better than I originally hoped for! The entire process, from beginning to end, was extremely professional, timely and actually quite enjoyable. Because of Alyssa’s vast knowledge and experience, I’m confident I now have the best tools to support my website and business."
Lisa Hamilton
Founder, Movement is Magical
Website Resources & Freebies
What’s Next?
Let’s Get Started on Your Website Transformation
Ready to elevate your online presence? Send me a message and I’ll follow up with a personalized recommendation on how I can best support you. I also offer all of my clients a free 20-minute discovery call before starting any project to make sure we’re a good fit.